Birnir sweater, $220 / $154 by Norse Projects
Even though the holiday season is behind us, winter certainly isn't. And it's always nice to have a few comfortable crewneck sweaters in your closet, which is why we think this Fair Isle knit from Scandinavian brand Norse Projects is a good buy. The buzzed-about brand is known for their attention to detail and relative under-the-radar status. You might recognize the brand name from the rounds it regularly makes on men's style sites, and for good reason—the quality is great and the fit is spot-on. This knit is made from merino wool and utilizes Scottish yarns, and the Fair Isle knit combines subtle hues of blue and gray for a pattern that pops without being too loud. Solid navy at the hem and cuffs bring it all together, and thanks to a nice discount at Boston's Bodega store—purveyor of goods with plenty of street cred—it becomes all the more attainable.