- The logo was designed by a local arts student from Jiangsu Province in 1935.
The Warrior Sneaker
In the early 1970s, Warrior sneakers were China's hottest selling shoe. Bright and sporty, the simple canvas kicks quickly became a status symbol among the country's youth. But as China's economy opened to the world, European and American sneakers were the shoes to covet. Warriors, which have remained virtually unchanged since their debut, seemed old fashioned, so the shoes eventually found their way to the working class and stodgy old folks. And that's exactly where Bobby Touran noticed them, while interning in Shanghai last fall. After returning to Boston, he decided to introduce Warriors to the world's style set—men and women who'd appreciate the durable, afordable sneakers because they're old school.