Feit footwear is known for their well-crafted, handmade shoes and leather goods. And now, the brand is celebrating that handiwork with an immersive audio-visual installation at New York's New Museum just in time for New York Fashion Week: Men's. This behind-the-scenes film shows why Feit values quality and craftsmanship over cheap, mass-produced goods. And it highlights how such overly industrialized production can impact the environment and our lives. "It's a small visual piece of art, which we created in order to show what the pursuit of quality looks like," says Feit's founder Tull Price. "Versus the nature of today's fast society."