Meet Edward

It was one of those nights where dinner runs long and plans are hatched. At the table, Duckie Brown designers Daniel Silver and Steven Cox and at the other end, Eddy Chai and Paul Birardi, the masterminds behind the influential shop Odin. "We decided that we could put our brains together and come up with something terrific for these times," remembers Silver. "Considering where we all are now, price was a very important factor—we wanted it to be inclusive." The 17-piece line, hitting Odin this weekend, is called Edward and is made up of masculine essentials mixing Duckie's design sensibilities with the retailing know-how of the Odin owners. "They really know what their customer wants," says Silver. "The collection's uncomplicated—the fabrications are amazing and the fit feels modern—so it shares those sensibilities along with Duckie." In short, it's a lot of bang for your buck.