The New Apolis + Freak's Store Collaboration

I've been a devoted fan of Apolis for a while. It's easy to be, really. The socially-minded, West Coast-based brand specializes in comfortable clothes made with integrity that are as durable and practical as they are good looking. With such a philosophy, it's not hard to see why they do so well in Japan. And today marks the release of their second collection with Japanese retail presence FREAK'S STORE. A "design and job-creation project" for survivors of the 2011 tsunami in Fukushima, the partnership started two years ago by designing a small mens and womens collection that was grown and sewn by more than 40 local people affected by the tsunami's aftermath. Each piece is made from natural cotton that's been hand-dyed and crafted using traditional techniques. The result is a line of crazy comfortable and breathable pieces you'll want to wear all summer long.