Making the Case for ...

Parisian Incense Made in Japan

Astier de Villatte Namche Bazar Incense

Making the Case for ...

Parisian Incense Made in Japan

A new series exploring
worth vs. price

Value is incredibly important to us at Valet., but that's not to say we don't like nice things or are afraid to shell out for quality—some things are worth the splurge. Case in point: this beautiful box of incense. It's unflinchingly fancy and elegantly packaged. But its real worth is found inside. Astier de Villatte's fragrances are inspired by worldly travels—the scents are layered, nuanced and sophisticated. Put another way: they smell damn good. Like the coolest shop or hotel lobby you've ever been in. The Namche Bazar scent combines black tea and lavender with dried grass and a smoky tobacco undertone.

If you don't like the way incense smells, you've probably only smelled the cheap stuff (remember all that bad patchouli in college?). This is the good stuff. It hangs in the air and relaxes you. Unlike a candle that can sometimes be too overpowering, this incense is subtle but noticeable. It smells legit (not artificial) because it's made the old fashioned way, with all-natural ingredients by master craftsmen off the coast of Kobe, Japan, where incense has been burning since the sixth century.

Yes, a box will set you back a staggering sixty dollars, but it contains 125 sticks. You could burn one everyday and it'll last you more than four months. At that frequency, no candle will last that long. But because I'm all about balance, I currently burn my sticks in this simple black terra cotta footed bowl from CB2 that looks expensive but only costs twenty bucks.

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Astier de Villatte Namche Bazar Incense

Namche Bazar Incense,
$60 by Astier de Villatte

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