Let's talk about your skin. In the dead of summer, it can feel a bit abused. West Skincare, a just-launched range of products geared toward active men, is here to help. "I launched West Skincare because I felt like men were getting shortchanged on skin care," founder Matthew Ankey tells us. "I want men to go out, live their life, but then take the correct steps to keep their skin healthy." What we really appreciate about this line is that it's clear that they haven't skimped on quality ingredients. The formulas, which the company says blend science and common sense, are mostly plant-based with potent botanicals that balance and hydrate skin while calming irritation and reducing sensitivity. The lightweight moisturizer, for example, absorbs quickly into skin and dries with a matte finish—just what we're looking for this time of year.
at West Skincare